4/27/2010 - Perseus Book Group to Publish Web-Based Catalogs via Edelweiss Interactive Publisher Catalogs

 Ann Arbor, Michigan - April 27th, 2010 - Above the Treeline is pleased to announce that the Perseus Books Group has selected Edelweiss, Above the Treeline's interactive publisher catalog system, to publish frontlist catalogs on the web. With the addition of the Perseus frontlist titles, Edelweiss' web-based publisher catalogs will encompass more than 50,000 titles across 775 imprints from over 30 publishers.

Retailers, librarians, publicists, and other users of publisher catalogs will be able to review Perseus' Fall 2010 titles via Edelweiss by the end of May.

Matty Goldberg, VP, Sales and Marketing for The Perseus Books Group, said: "We're excited to make the jump to digital catalogs.  We've been very impressed by the flexibility and intelligence behind the Edelweiss catalogs and think they have many advantages over our current approach, including rich features focused on productivity and workflow efficiency.  In addition, there seems to be an enthusiastic and growing user base among retailers.  We're looking forward to supplementing our print catalogs and making the best use of this new tool as we go out to sell the Fall list."
 
"The Perseus Book Group represents some of the best and most diverse publishing in the world today," said Treeline CEO John Rubin. "Through their Constellation offering, Perseus is clearly a leader in all things digital. We couldn't be more excited to have them join Edelweiss.  I have no doubt that the many industry professionals who rely on Edelweiss will be equally excited to have access to the Perseus Book Group's digital catalogs."

About Perseus Book Group

The Perseus Books Group is an independent company committed to enabling independent publishers to reach their potential whether those publishers are Perseus-owned, joint ventures or owned by third parties.  Member publishing programs include Avalon Travel, Basic Books, Basic Civitas, Da Capo Press, Da Capo Lifelong Books, Running Press, Seal Press, Vanguard Press and Westview Press, as well as partnerships with The Daily Beast, The Nation Institute, PublicAffairs and The Weinstein Company.  Through Consortium, Perseus Distribution and Publishers Group West, the Perseus Books Group is the leading provider of sales, marketing, distribution, and digital services to independent publishers.  For more information, visit our websites at www.perseusbooks.com, www.perseusdigital.com/constellation.

About Above the Treeline, LLC

Above the Treeline is North America's leading provider of collaboration-based business intelligence for the book industry.  Their newest web-based product, Edelweiss, is an on-line interactive publisher catalog service that enhances or replaces the use of traditional hard copy publisher catalogs.  With features such as keyword search, interior images, twitter and blog tracking, title tags, and others, Edelweiss goes far beyond simple posted PDF's to provide a buying and research tool that cannot be matched with hard copy catalogs.  Edelweiss is free to retailers and other catalog readers, requires no prior Above the Treeline affiliation, and interfaces with most bookstore POS systems.  For a full list of participating Edelweiss publishers, see http://www.abovethetreeline.com/edelweiss-publishers/

For more information please contact:

Above the Treeline
120 W. Washington
Ann Arbor, MI
Tel:       734-996-2730        
Fax:      734-996-2790
Email: edelweiss@abovethetreeline.com
http://www.abovethetreeline.com/edelweiss/